In an ideal world, external communications in an organisation would start with the purpose and answer the question "Why are we communicating?". We would then understand what audience we are trying to address and determine the exact messages. Only after would we choose the tools or channels to reach our audience in the most effective way. Public speaking is only one of the tools you have in your communication toolbox. But, it is the best tool. In a world focused on screens and online interactions, public speaking is refreshingly direct and human. It allows you to be creative and to build lasting relationships. Unlike other communication tools like brochures, and websites and videos, you cannot easily “fake” it when speaking in public. The presence or lack of enthusiasm, purpose and meaning is clearly visible when you speak in public. This is why many people are truly afraid of speaking in public. Traditionally we see the fear of public speaking as the fear of being judged and the fear of crowds. But a lack of purpose is more to blame for your nerves in public than you might think at first. A brochure without a purpose will look nice on a shelf at the entrance of your office but will soon finish in the rubbish bin. A public speaker without a purpose will feel like a fake. He or she might even get away with it. But in the long run, their public speaking skills will not get better and their fear will increase. If you identify with any of these issues, then there is  some personal work that you need to do on your own ( and with support from your Public speaking coach).

At Target Talk, the Brussels based consultancy, we love helping people improve their public speaking skills. We know that every person has different fears and concerns. For some speakers, there is a genuine fear of speaking in front of others, one that sounds deep and even irrational. Funnily, they focus so much on their fear that they forget that public speaking skill is so much more about building relationships, listening, reaching out. It gets better with lots of rehearsal, discussing your speaking skill with others and getting their feedback.  So, in summary, it is a social skill!

"Group coaching" is a new and very interesting option for aspiring public speakers in Brussels. We meet up once a month on a Saturday morning. Groups are limited to 8 people and they all receive little challenge beforehand. You get to speak in front of people you have never met before ( well, we can't guarantee that. Brussels is such a small place after all!). Time is limited of course, just like in any real situation. What happens is magic. Not only do you get to practice speaking in front of others, but you receive professional feedback from Public Speaking coaches at Target Talk. And some resource goodies you can take home.

Whether you like groups or they scare you, this is the opportunity to get out there and speak. Sessions are limited to 8 people and they fill out quickly. Register at www.meetup.com and join us for the unique public speaking experience in Brussels!

More info and registrations at this link.

In our coaching, practice we have seen hundreds of people who are truly afraid of public speaking. First, we ask people: How big is this fear of speaking in public, on a scale of 1-10 ?

Being a bit to moderately afraid of your next presentation is quite normal. It can even boost your performance because fear and excitement are actually good friends! But, if you are anywhere between 6 to 10 on the "fear scale" you definitely need to do something about it! You need to take the "fear monster" by the hand , look it straight in the eye and ask: What is going on? More concretely, here are some questions you should ask yourself to find out what lies beneath your fear of speaking in public:

- Am I more afraid with people I know or with people I don't know? Big or small audiences?

- Have I had a specific bad speaking experience which still haunts me? 

- Is my fear related to a lack of self-confidence? Do I believe what I am saying?

- Is my work environment positive and supportive? If it is not, can my fear be related to that?

- Have I ever been ridiculed as a child? Bullied by friend to even family members? Were my parents/teachers too strict with me? 

These are just some questions to start with. If you identify with any of these issues, then there is  some personal work that you need to do on your own ( and with support from your Public speaking coach). But there is something else you can do- you can immediately start practising your public speaking skills in a safe group environment. So come to our next Group coaching session on May 21st. Inscriptions here. (register before May 14th!)

Have a very good week. Here is a quote to keep you motivated:

"Thinking will not overcome fear but action will." W. Clement Stone

Public speaking is about “providing every person in the audience a home in your eyes”. Lee Glickstein

Things are (almost) always going on in your head. When you speak and when you listen, you are often thinking often about “stuff”.  Don’t worry, you can go on thinking. But the key to good public speaking is the ability to think about stuff while meeting the eyes of (all) the people in the audience.

How many speakers complain that audiences today are not what they used to be? Well, no wonder, I say. I have also been guilty of writing emails and even tidying my bag, while listening to someone presenting. But that’s not because I am a bad audience. It was because I sensed the speaker was not there. Not with me.

The best thing a speaker can do is look at people in the eyes while speaking. This is not easy because we are often afraid of eyes. The judging eyes of those people who, for some reason, didn’t like us. The blank eyes of those who seemed bored. The stare of the person who observes our every move. We see so many things in that sea of faces and eyes. But we need to stop worrying. These eyes are harmless. They just want to listen and learn and connect. They want to “find a home” in our eyes.

Connecting with the audience is not an effort. It is about understanding that we are all already connected – just like this image of the trees that are actually connected , through their roots, even if they stand apart.

We need to learn how to be comfortable when we speak and our listener is not responsive. When the listener is just looking back at you with a neutral face. This doesn’t happen often in one-to-one. But it happens almost always in group situations. Let’s stop putting expectations on the audience; let’s stop projecting on them our fears.

The next trick is to learn how to meet the eyes of as many audience members as you can. And this is not because you need to “connect” with them or convince them of anything, It is simply because this is the best way to show them you are there. For them. Not for yourself. Or your presentation or your company. Remember: you are there for them.

Most clients come to Target Talk because they really, truly dislike speaking in public. As a kind of doctor I carefully listen to them describing their symptoms. They tell me that once they start talking in front of an audience, things go from fine to very bad. In some cases they are not afraid before they have to speak and they still hope and believe that things will go fine. But, then things start happening that they cannot seem to control. Their voice starts shaking, chest tightens, eyes close in an effort to focus, hands move randomly and breathing quickens. By the time a minute or two have passed they seem to have lost the initial confidence and things just don't get better. Their presentation ends up being a flop, at least in their eyes. The audience doesn't look interested. Worse of all, my clients often start unjustly to feel as an overall failure. If you ever failed at anything, you know the vicious circle it begets. You know about getting it wrong, so for some reason you continue getting it wrong, and as you have no experience of success, it seems like you never will get it right. I would like to say- there is a magic solution and one day you will just wake up being a great presenter- but this would be a lie. What I can say is that fear of public speaking, when it is completely blocking and debilitating is a serious problem that has to be dealt with from an early age. We should encourage children and teens to speak to their class in schools on a variety of topics without ever ridiculing them. We should teach children how to be responsive and polite audiences. Most importantly we should push the idea that every, and I mean every person, has valid points to make, interesting stories to tell and important information to share. When we see that a child or a youngster has issues with speaking in public we should offer help immediately. As adults we cannot go back anymore to this sensitive time in our childhoods when wounds are inflicted and when fears are usually created. We can however look for people that can give us the positive push we all need- and public speaking coaches should fulfil this purpose. To help you find the hidden gems inside and get your confidence back. It is a long journey and a tough one, but anyone who decides to embark on it is brave.

You have managed to pass those dreaded numerical, abstract and verbal reasoning test and have received the invitation to the EPSO assessment centre in Brussels. Congratulations! The last step consists of showing the assessors that you are competent in the way EPSO defines their seven competencies. So to prepare for the structured interview, take your CV and the seven competencies side by side.  Look very closely at the seven EPSO competences and their definitions. Can you recognise one that you really excel in ? For that one you are good at,  you should be able to give at least 3 examples from your working history (or studies, volunteering, internships and personal challenges in case you have never worked before). 

The hard part is to find examples that prove your competencies in those that you know you are not very skilled in. My particular thorn was the one about prioritising and organising. But even if I know I am not good at this one, the key is to dig and find some examples that could prove the interviewer otherwise. You need to be able to tell your employment history as a story where the seven competencies are the constant pattern and you are a consistent kind of hero.

Let's admit it, your work experience will not always be a picture perfect story and you are probably not equally competent in all the  areas. However, what they really need is a candidate whose competencies, strengths and defaults are well-balanced, not someone who is perfect ( you will never get  a 100% anyway). So at times- and I know it is not a popular thing to say- you will need to make reality a bit nicer. A bit of frosting on the cake. If one one occasion you really lost it or just felt really down, use the example to show how you got up later.  If you want to have a good chance at the structured interview you will need to show you are a very strong candidate- very resilient, organised, motivated, determined, flexible, communicative and cooperative. The only way to do this is having your script ready. Do you need help with preparing your EPSO Structured interview? Contact us.

We see too many presenters stuck in a long loveless relationship of convenience with... their computer. 

Falling back on your recycled set of Powerpoint slides once again is not enough. Wasting the audience's time with long tales on what you do, what your organisation does, what should be done, bla bla. We are bored. So bored that people actually only go to conferences in order to get out of their office, be invited for lunch, meet people and travel to a sunny place. They don't go because they are looking forward to your presentation. Unless you’re Obama's spokesperson or Sir Ken Robinson ( 19 million views!) they simply do not care.

So how can you make them care? Change your way of thinking. Why were you invited to speak at this event in the first place? Do you really need to speak at this conference? Is there any other benefit obvious to you apart from getting a free trip, getting paid to speak ( extremely rare) and having your picture and bio on the conference website? And will your presentation help the conference reach its objective? Oops, you never bothered to check what the organisers want to achieve with this event. Well, please do. Think why your presentation will matter that day in the whole order of things. Put meaning in EVERYTHING you do.

Imagine yourself getting the audience really interested in what you are saying, the points you are making, the ideas, the observations, the solutions... Put your old powerpoint in the trash and press empty. Done. Start from scratch. Go to the origins, use little cards, use a pen. And once you are up there please stop fidgeting with the computer, the cable, the beamer, the mike. Just talk to us. We are here, we are waiting. For you to challenge our mind.

It is a good thing to be Croatian these days. European Institutions are busy looking for Croatians that are capable and motivated to work on EU policies and programmes. Getting a job interview based on your nationality is strange enough but this is not the only odd feature of job interviews for an EU post. Of course, everything else is just the same: the awkward moment in the office or elevator while you wait for the interview to start, the glass of water you may or may not get, the usual questions and the usual answers.

But what strikes the job candidate in Brussels nowadays, wherever they go for an interview, is the enormous emphasis EU institutions put on people and communication skills. Not only do they want you to be a team player- you need to prove it. And if you don't have a story up your sleeve better run home and think of one. The old wisdom, the one our parents still believe in, says that the best person for the job is the most qualified. This is not going to land you a job in the EU. Your older brother may warn you about the many years of experience you need to have. The employers look at your short CV and don't even blink. They don't care much about where you worked and for how long. What counts is who you worked with, how well you got on with them, how quickly you learned about your job and how well you swam when someone pushed you in the water (preferably water full of sharks). 

So next time you need to go to the assessment centre and have an EPSO Structured interview, don't waste your time memorising their website or reading the reports they already forgot they wrote. Jump straight to the point and prepare your Oscar winning script in which you fought the dragons and won. Contact us and let Target Talk help you through EPSO interview coaching.

Speeches seem to be "the dinosaurs of communication" these days, rarely seen (if at all) at weddings, funerals and the local Toastmaster club. We have become so captivated by the wonders of the digital world, with its speed and brevity, that most people’s public speaking skills have unfortunately gone rusty.

Nobody expects you to speak on important occasions nowadays, and certainly your boss won’t be asking you to make a speech anytime soon. Instead you are asked to make a presentation.

Packaging a speech opportunity into short presentations may get the whole affair to sound more professional, less scary and to-the-point. But let us not forget that a presentation is actually a new form of a public speech. There is no technology or presenting gimmick that will make your presentation worthy if you get out there without having prepared it… as a speech. If your PowerPoint fails you and your presentation is somehow lost, you need to be capable of presenting your message without losing face.

So we are not living in an age where speeches are used as a powerful tool of communication. No need to get nostalgic over that. But as an educated audience, with a universal need to learn and communicate, we at least have the right to expect presenters at conferences to prepare their presentations as if they are authentic public speaking occasions. This means that presenters really should write their speeches down, summarise them, rehearse and possibly ask someone (e.g.. a Public speaking coach) to give them honest feedback on the delivery, content, pronunciation of tricky words, body language and the like.

Once you get in the habit of carefully preparing your presentations, you can start to focus on other things.  Instead of worrying about your breathing or sweaty palms you can even use anecdotes to get people to laugh or inspire people with something you say. But if you conform yourself with presenting the usual recycled presentation slides what you will get is an audience that, at best, likes your slides but has come out of your presentation in the same state of mind as when they came in. What a missed opportunity!

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